A Magazine Curated By and Nike, Inc. are pleased to present A Manual For Living Curated for Nike, a special project exploring the internal intelligence of the global sportswear brand known for its relentless innovation in service of athletes.
A Magazine Team
To celebrate the launch of A Manual For Living Curated for Nike, A Magazine Curated By gathered friends and collaborators at Drop City during NikeAir_Lab for Milan Design Week 2026. Hosted by Blake Abbie, Editor in Chief of A Magazine Curated By, and Martin Lotti, Nike Chief Design Officer, the evening marked the release of a project more than a year in the making.
Photography by Aria Ruffini
Curated for Nike, the manual brings together voices from within the brand alongside external collaborators. Structured around Mind, Body, Soul, Desire and Imagination, A Manual For Living considers Nike not simply as a brand but as a way of thinking. It traces how ideas move between sport, design and culture, and how they are translated into form, offering an outside perspective on how Nike thinks, makes and moves.
Photography by Aria Ruffini
A Magazine Curated By and Nike, Inc. are pleased to present A Manual For Living Curated for Nike, a special project exploring the internal intelligence of the global sportswear brand known for its relentless innovation in service of athletes.
I’m drawn to the books by their cover, their texture and design; it must catch my eye instantly for me to pick it up. I need a book to intrigue me! I like to spend the whole day reading through my initial selection, as there might be books by many artists I don’t know yet. I can spend more than two hours in a single bookstore, checking every book until I am exhausted. Then I go sit down and get a coffee. And then come back to it again.
‘There’s a relationship between chairs and clothing. Clothes and chairs are objects that function for the body. Each chair is different: even ones made of the same material, the interpretation might be completely different. Like here at this table, all the chairs are made of wood, but each has been designed and treated in a unique way by the designer who made them. For me there’s a link between this and say a pattern for a shirt, where each designer interprets the same thing differently.’
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